The 100 Trial Challenge Is For Gym Owners Who Want To PACK OUT Their Gym Using Our Unique 6-Week Challenge

The Fitness Empire Mastermind is led by two Gym Owners who have built million dollar businesses - Dustin Bogle and Matt Wilber.

Most Mastermind Groups Suck...

Someone had to say it...

Most Masterminds loads up the Gym Owner with a pile of work that they have to go back to their team and digest. It ends of getting lost in a folder and forgotten.

That's why we want to do things different!


We kick things off with a proven marketing blitz that will pack out your gym and give you relief from day one.

Money = Oxygen

And when you have steady cashflow, you can breathe and start working ON your business instead of IN your business.

Meet Your Multiple7 Figure Coaches

Matt Wilber

Matt graduated with his Masters Degree in Exercise Physiology and found himself $100,000 in debt living in his Grandmas basement.

In just 7 years Matt became the #1 Franchisee of a global boot camp franchise opening 10 locations in 7 years and eventually became the VP of Product and Results at the franchise helping implement his systems and processes. 4 of Matt's locations did over 7 figures alone.

In 2023 Matt branched off and started a new business model called Tranzform Fitness which focuses on primarily semi-private training making Matt well versed in growing gyms no matter what model it is.

One of the reasons Matt is able to get clients such fantastic results is he created a proprietary nutrition system called Direct Macro Nutrition that has helped clients lose over 1,000,000 pounds and is something that is included in your Mastermind membership.

Matt also runs a non-profit called the Big Give that has raised over 1,000,000 and has helped over 10,000 kids have Christmas.

Learn more about Matt and his companies at mattwilberofficial.com

Dustin Bogle

Dustin Bogle is the best selling author of Reinforce Your Gym. He's owned 6 gyms at one time which is where he was forced to learn how to lead a large team, build simple systems and master the art of sales.

He's built a 7-figure fitness business and is completely removed from the day to day operations of his facilities. Now he teaches his C.H.A.R.M sales system to Gym Owners so they can sell more members without tactics that make you feel slimy or sleazy.

Dustin has a knack for making complicated subjects very easy to understand and visualize. And he enjoys helping others to create a step-by-step execution plan so they can go from dream to reality in the quickest time possible.

Learn more about Dustin and his companies at dustinbogle.com

What You Get With The 100 Trial Challenge

Weekly Coaching Calls

Every week Matt and Dustin will clearly explain how to execute the next marketing play. They will walk you through the preparation and delivery of the programs so you know exactly how to hit a home run.


The 100 Trial Challenge is an external and internal marketing offer and we will provide everything you and your team needs to execute.

Done-For-You Marketing

We get it, you probably don't love marketing but that's where we come in. We are marketing nerds and love creating offers, text blasts, email campaigns, graphics and funnels.

We do all the heavy lifting with marketing so you just need to send and collect the cash. Our job is to make YOU look good.

Transformation Kings and Queens

The marketing is only PART of the 100 Trial Challenge. We also give you a propriertary nutrition system that gets your challengers amazing results.

This was designed by Matt and has helped challengers to lose over 1 million pounds since being created. You will get access to his Direct Macros Nutrition system so you become known as the Transformation King or Queen of your area.

This system alone is worth the investment.

Winners Vault

Although Matt and Dustin have a decades track record when it comes to marketing they are always tweaking, testing, and trying new things.

When they or members of the mastermind hit a grand slam with an offer they will provide you all the resources for you to run the offer in your gym.

This is a great resource for more trial offers between challenges. That way your pipeline is never dry and you have constant clients walking through the door.

High Level Community in Skool

Are you sick of spammy Facebook groups? Yeah, we are too!

One of the big benefits of being a part of a mastermind is the community. Inside of the Skool App we are able to connect outside of our coaching calls and provide resources, support, motivation, and community like never before.

Everything you need for the Mastermind is in one place and easy to find what you are looking for. We think you will love it.

What others have to say about working with Dustin and Matt

Next Steps

Image

Fill Out Application

Please fill out our application. If we feel you will be a good fit we will book a discovery call.

Image

Discovery Call

We are very protective of who we allow into the group. On the discovery call we will get to know you and ask you a series of question to ensure we are good fit to work together

Image

Scale Your Business

If we feel we are good fit to work together we will collect payment and begin helping you double your profit per hours, scale yourself out of your business, and help you build legacy wealth.

Next Steps

Image

Fill Out Application

Please fill out our application. If we feel you will be a good fit we will book a discovery call.

Image

Discovery Call

We are very protective of who we allow into the group. On the discovery call we will get to know you and ask you a series of question to ensure we are good fit to work together

Image

Scale Your Business

If we feel we are good fit to work together we will collect payment and begin helping you double your profit per hours, scale yourself out of your business, and help you build legacy wealth.

Copyright 2024 - Privacy Policy